bitcoinsdead
Institutional · August 23, 2021

Visa buys CryptoPunk #7610 for ~$150,000

Price at event
$49,521
Today
$61,577
Since then
×1.2

On August 23, 2021, Visa announced it had paid 49.5 ETH (about $150,000) for CryptoPunk #7610, a pixelated mohawked avatar it described as a strategic study of NFT infrastructure. The purchase, facilitated by Anchorage, promptly set off a CryptoPunks buying frenzy, with roughly 90 of the avatars trading within the hour, and remains the canonical "a payments giant bought a JPEG" moment of the 2021 NFT mania.

CryptoPunk #7610 — a pixel-art avatar with a red mohawk, purple eyeshadow and gold earring, the punk Visa purchased for about $150,000.
CryptoPunk #7610 by Larva Labs — released into the public domain (CC0) by Yuga Labs, 2023
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