Infrastructure · May 4, 2017
Ethereum Name Service (.eth) launches on Ethereum mainnet
Price at event
$1,517
Today
$73,594
Since then
×48.5
On May 4, 2017 — a date deliberately chosen for Star Wars Day — Nick Johnson and Alex Van de Sande of the Ethereum Foundation launched the Ethereum Name Service, mapping unwieldy hexadecimal addresses to human-readable .eth names. It went on to become Web3's default naming and on-chain identity layer, eventually spawning its own governance token and millions of registrations.
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